Maegan Watson, Founder at Watson Style Group, discusses the work that she does empowering women through personal styling and online wardrobe building. Discover the transformational nature of Maegan’s work, and the childhood experiences that helped shape and inform who she is today. Maegan also shares a powerful story about how a client’s transformation of her style led to a deeper emotional transformation.
Speaker 1: But it just record me so I could actually do a spoken word kind of thing on my own. Why the heck did I do that?
No, it’s just me. I’m just messing around and I shouldn’t be. Okay.
I’m going to turn off the camera too.
Hello, there. So I wrote this as a start and I just wanted to run it by you. I’m excited to have Maegan Watson, founder of Watson Style Group, with us today. Thank you for taking the time to have a conversation with me. Let her respond. We’ll give our audience all the ways they can reach out to you. We’ll give you all the ways you can reach out to Maegan at the end of our time together. Do you mind if I jump right in?
That’s okay. I was just like, “Oh my God.”
Well, yeah. The other thing that’s happening now is we got a wifi extender to make our wifi stronger for this. Still people are breaking up on calls so I’m like kind of nervous about that. What?
Okay. Good. Good. Good. Hopefully. She’s very cool. I really like her. It should be a really good interview.
She’s a stylist, which on the surface sounds very superficial but she believes in transforming the whole human, so that’s what was … This is her mission. “My mission is to make the world a better place for women and children. I found that I can only do that by supporting amazing, heart centered women with wardrobe. I’m keenly aware that this work I do has nothing to do with the clothing and everything to do with the person we become in the clothing.”
Yeah. I mean, it’s just awesome. It’s awesome.
Yes. Okay. How do I turn off those messages again?
Yep. Hold on. Okay.
Under Skype. Oh. Okay, wait. Am I going into system provinces for Apple or for Skype?
Okay. Sorry. All right. That’s what I messed up. Okay.
I can’t tell.
Come on, Maegan.
I do. Hold on let me see. I hope I have it in my phone. M-A-E. Sorry, my phone is acting very … Okay. Put on my calendar. Okay.
Sorry. Tons of stuff flying at me right now. No, that’s okay. That’s okay. It’s fine. I just …
No, I don’t have a number for her.
Let’s see if I have Kelsey’s number. Oh, okay. You ready? It’s 312-620-8995.
Pardon? Oh, she’s here. She’s here.
Yeah. She has.
Okay. Right here? I can’t see it either. God.
Oh, add Maegan. I already connected to her.
Oh, into the … Oh, so I got to go to our call. Oh, that’s why. Oh, sorry. Okay.
Meghan. Hi. It’s Kelley Burbot and Doug Forrest. Doug’s our producer.
Okay, so Doug, do you want to walk us through what you need from us for audio wise?
Yeah. Maegan, I mean, we’ve already talked. This is more about you and your journey and how everything early on in your life led to where you are. So the more authentic the better, which you and I both know that’s a shared quality between the two of us. Just so you know, I may interrupt you but it’s not that I’m not honoring what you’re saying. Maybe I want to stick with the point or I’m trying to move things along so we can get to another juicy question with you. Okay. Cool. So Doug, do you want to just go ahead and get started?
Yeah. You know what, I think from talking to Maegan once before, we have such a natural style that if we hit 20 minutes and it feels like a good stopping point, then we’ll just stop there. We’ll just let it go organically but we won’t go over 30 minutes. How does that sound to you, Maegan?
Oh my gosh. Is everything okay with you?
Oh my God. No, congratulations.
That is so awesome. Congratulations.
Well, congratulations. Good. Good. Good. Good. Well, so I’m not just interviewing one person, I’m interviewing two then.
Yeah. It is a four way call. That’s always fun. The more the merrier I always say. So all right. Well, I’m just going to go right into it. Maegan, you’ll know that it’s the last question when I say, “What’s the best way for people to get in touch with you?” That’s your cue to give either your URL or whatever you want to give, however you want to drive people to contact you. Okay?
All right, Doug. Whenever you’re ready, just give me the signal.
I am so excited to have Maegan Watson, founder of Watson Style Group, with us today. From the moment I met her, the more I just really, really wanted to talk to her, and I hope you’ll enjoy our conversation as much as I’ve enjoyed getting to know her. So, Maegan, thank you so much for taking the time to have a conversation with me, especially with running your business and now being 30 weeks pregnant, which I’m so excited for. Of course, being a mother and a wife and all the amazing things you do, thank you from the bottom of my heart.
We’ll give the audience all the ways to reach out to Maegan at the end of our time together. So do you mind if I jump right in, Maegan, is that okay?
Okay. So tell me if you could give me one sentence about the Watson Style Group and what it does, what would that be?
Wow. Okay. When you and I first started talking and you told me you’re a stylist, I, honestly, my ego went to, “Oh, that’s such a superficial thing.” Which I’m glad I had the conversation with you because you completely debunked that myth. I mean, it’s really not just about the clothes, right?
Yeah. I mean, that was one of the things that really drew me to you. One of the things that I read on your website is you said, “I am keenly aware that this work I do has nothing to do with the clothing and everything to do with the person we become in the clothing.” So if you were to think back to your earliest memory, what do you think it was that called you to do this work, this transformational work?
So what was your friends name whose hair you braided and where you told her to buy the jeans?
Oh my gosh. In my mind’s eye, I’m seeing a younger version of you sitting in these schools braiding hair, and it has nothing to do … It has absolutely nothing to do with the braids or the jeans, right? I mean, for her what do you think … I mean, do you remember that conversation? What came up for her? What was it she said to you?
Yeah. Well, what I hear is here you are, seven year old Maegan or so, let’s just play that game that that’s the age. Fast forward to what you’re doing now, you took the confusion out of your friends wardrobe styling and that’s what you’re doing for women now. Believe it or not, that confusion can cause a lot of stress. I’m sure you see it in your clients.
Yeah. So since you took us into your childhood, do you mind if we stay there for a little bit?
Okay. So where were you born?
Okay. Where did you grow up because you said you moved around a little bit.
Oh. Gotcha. What did mom and dad do?
Gotcha. Gotcha. Do you have any brothers or sisters?
Okay. Gotcha. So if we had your younger brother in the room, how would he describe Maegan as a child?
Where’d you learn that because that’s a learned skill? How did you learn to take care of your younger brother?
Let’s talk about your parents. If they were in the room talking with us, what would they say about you as a child versus how you are as an adult?
Gotcha. Gotcha. So still staying in childhood, how would you describe a perfect childhood day for you? What would that look like?
Where are your grandparents in Florida because I grew up in South Florida, so it’s like I’m always curious.
Yep. Okay. Gotcha. Gotcha. Yeah. Definitely an idealic place to have childhood summers. So yeah. So when you were in school and you’re braiding your friends hair and you’re hanging out with your brother in the summers in Florida, did you dream or have some kind of concept of what you would be when you grew up?
Wow. Well, I mean, it’s all about going from the surface to underneath. I mean, all of these have patterns here of the choices that you’re making. I love that. So do you have any favorite stories from you childhood that you would want to share?
I mean, that sounds amazing. So that’s where the game starter comes from is you were always starting the games it sounds like, which it sounds like you’re starting the games in your client’s lives too. Because really I mean, where I’m at in and you know I’ve gone through this whole weight loss transition and what I talk to you about clothing. For me, now as a 41 year old adult, I feel like now I can play. Now I can kind of take chances. Now I can put fuchsia extensions in my hair and try this out and see if it works. It seems like you’re the catalyst for that in your client’s lives. That play, that game, that creativity. Would you agree with that?
Yeah. Do you see that match play out in your client’s lives and in the work you do with … I don’t want to call you a stylist. I don’t think that’s even fair. I think you’re a transformation agent. That’s sort of how I see you.
That’s interesting because that’s clear. That was a foundation that was laid so clearly in your childhood with that moment, that pivotal moment in second grade. I mean, the path, the thread is so … I mean, its right there. Do you see it?
Yeah. Yeah. So out of everybody in the universe, why do you think you’ve been called to help people know that they are brave and wonderful and capable humans? Why you?
I mean, that’s a trait you and I have in common. We talked about that. I’m highly sensitive too. What’s really interesting to me is it can either work as a benefit or a detriment. Especially in the world that you and I operate in, which is corporate. I can’t tell you how many times people are like, “You’re a leadership coach? You’re way too sensitive for that.” So I mean, how do you overcome that kind of objection? I know your clients bring that out sometimes.
Mm-hmm (affirmative). Mm-hmm (affirmative). Isn’t that fun when they say that? It’s like, “Oh. Underestimate me all you want. Go ahead.”
So here’s where it’s coming from, Maegan. All my life, and I’m sure you’ve heard this, is people have told me, “Oh, you’re way too sensitive.” Or I had one woman whose an established executive leadership coach and she’s got … I think she’s a psychologist too. She looked me right in the eye and she said, “You’re way too thin skinned and sensitive to do this work.” So my question to you was, how do you overcome that objection? Because you and I are working with high powered C suite executives. We know that they are time impoverished and sometimes short tempered and impatient. Along with all their other fantastic qualities, they can sometimes be a challenge to navigate. So how do you let them understand that that’s sensitivity is not only a benefit to you but a benefit to them?
Which I love, and I totally agree with you. For me, I mean, I’ve told you this and I agree. I think that you do this in your work too is we leverage our mistakes and our maybe underdeveloped strengths, like the short temperedness, the stubbornness, all that stuff, to really benefit our clients. Because for me I can’t recognize in another human what they’ve got unless I possess that within myself or unless I’ve worked through that myself. For me, I have become more thick skinned like you because I’ve realized that sometimes what my clients are saying to me has nothing to do with me. It’s a projection of their inner mind that they’re putting on me. Yeah. So with you, when I was doing your research and when I was really sinking into our last conversation, family is so big for you. It’s such a big part of who you are, I think, as a human. When you built this business and you’ve got it in the back of your mind, who are you honoring and who are you leaving a legacy for with the work that you’re doing?
Yeah. So let me dovetail off that question. I already know the answer but I can’t wait to hear what you come up with. Do you believe that children learn what you show them?
Yeah. I mean, I think it is. I’m thinking to myself what a lucky kids and what a lucky husband you have to be able to witness, bare witness, to the amazing work that you’re doing. I mean, talk to me about the biggest transformation that you’ve seen in one of your clients and how it effected you.
That is cool. As I’m listening to you, in my mind’s eye I was imagining this beautiful opening of awareness for her that you facilitated. It’s such an honor when that happens. I’ve had that happen myself and you almost catch your breath because you don’t want it to stop because it’s such a magical moment.
Okay. I always say people can relate to our failures more than our successes, so tell me about a big failure that you’ve had during the building of this organization, and how recovered from it.
Oh. I’m sorry.
Oh my gosh. Well, to me, as I’m listening to you come up with the solution, that’s the mark of a true leader to collaborate with their team. What did we learn from this? What worked, what didn’t work, what’s next? You just kind of innately created a buy in with your team by helping them collaborate on a solution instead of being like this autocrat that’s kind of shoving a solution down their throats. I mean, it’s really great. So kudos to you, Maegan. This is why I love her. So if you’re having any style or fashion issues, please reach out to Maegan. She’s the best.
Okay. I’m going to end with three rapid fire questions. Are you ready?
Okay. What books are on your nightstand?
Okay. What’s on your playlist?
Nice. What’s your favorite Lumineers song?
Yeah. I love that one too. Okay. So what are you most grateful for in this moment right now?
Now is there anything that you’d want to communicate to the audience that we haven’t covered?
That’s wonderful. Okay. So Maegan, what’s the absolute best way for people to reach out to you?
That’s awesome. Well, I’ve been speaking today with Maegan Watson, founder of Watson Style Group, and one of my personal heroes. I can’t wait to work with you myself, Maegan. Thank you so much for gifting us with your time today. It’s been a true honor.
Okay, Doug. We’re done.
Did we hit 30 minutes? I forgot to look at the time.
Oh, cool. Well, we’ll have good stuff. Well, Maegan, thank you. Thank you. thank you. You’re amazing. Every time I talk to you I just light up. I’m so glad that you are so authentic. I mean, that story about the failure with your client, I think that’s really going to help a lot of people, especially young and up and coming leaders who don’t really … Aren’t educated on the way to handle these things.
Yeah. Yeah. Is there anything, any questions you have for us before we hang up?
Oh my gosh. My pleasure. Doug, what do you think … How long do you think it will take us to turn around the finished episode?
Okay. Yeah. So Maegan, we’re not launching the podcast until October 9th, so if you would just kind of keep the episode under wraps when we send it.
Awesome. Awesome. Yeah. If there’s any new stuff that you want to send to us in terms of logo, headshot, or even a team picture. I know Rebecca’s been in contact with Kelsey, but if there’s any new stuff that you want to add, just let us know. We want this to help you as much as it does us.
Of course. Now go take care of yourself and that baby.
Okay. Doug, can you hang back for a one second?
Did I lose you, Doug?
Hey. Yeah. I got it. So what’d you think?
Yeah? Okay. Good.
I would love that. Yeah. I would love that because sometimes I like, “Where do I go with this?” If you see something that I don’t see, I’d love that. In fact, there was a couple of times when I was working with ELR when Rachel would like slide me a note and say, “Ask him about blah, blah, blah.”
Yeah. Absolutely. Absolutely. But she’s … I mean, she’s incredible. I just think …
Yeah. Absolutely. All right. I felt really good. I was getting a little frustrated because on my end, the sound kept going in and out. So there were times when I couldn’t … I could hear the noise of her voice but not what she was saying.
Yeah. So that was just a little frustrating. I don’t know what the deal is on that. I’m hoping I don’t have to find another place to record because that will really frustrate me.
Anyway, we’ll figure it out.
You want me to stop it?